Show Looks Module, Burberry
Digital Design
2024
This project involved redesigning the Show Looks module on runway show pages to support the launch of new fashion collections. The objective was to create a more engaging and intuitive browsing experience, allowing users to explore looks more seamlessly as they navigated through a show. The existing module lacked flexibility and consistency, creating an opportunity to introduce richer interactions, consolidate detailed views into a single component, and establish a more responsive framework. Working closely with development teams, I redefined the layout, interaction patterns, and overall user journey. New tap states were introduced to enhance usability, while a bespoke crop guide was created to support the updated visual system and ensure consistency across content. The redesigned module delivered a more cohesive experience, enabling smoother transitions between looks, simplifying editorial workflows, and bringing the product more closely in line with the brand’s evolving digital design language.



